At the Speed of Wasmer
Wasmer came to us with a bold claim: They're gonna change they way apps are hosted. A new world where everything will be faster, and cheaper, by magnitudes. We built a brand that mirrors this aspiration: optimistic, impactful, and sharp.
The gradients define the brand’s mood. Soft color transitions create a sense of flow and openness, while subtle but sharp highlights bring clarity and precision. Together, they give Wasmer a visual character that feels both technical and human, with a strong signature that adapts to each feature’s unique world.
Each feature carries its own identity. Runtime, Edge, and Registry all unfold within their palettes, turning abstract capabilities into clear, memorable stories. It makes navigation intuitive and reinforces the sense that every part of Wasmer is distinct but belongs to one system.
Where it matters, gradients step into the foreground, framing content with intensity and contrast. They create a stage for product launches, updates, and key announcements, ensuring that every message carries weight and captures attention.
We created an illustration system that translates complex concepts into simple visual cues. Each graphic explains a feature at a glance — from blazing-fast startup times to secure workloads and universal executables. Minimal and modular in style, the visuals support eacht narrative with precision.
The Wasmer brand speaks in natural language, turning product capabilities into a shared language that is easy to read, and quick to remember.
The same design principles are carried over to the product experience. Clear structure, modular components, and concise language make complex actions easy to follow. Code snippets, commands, and package views are integrated seamlessly, so the experience feels consistent from the website to the workspace.
